PluginSeeker WordPress GTM Server Side Plugin
Updated 3 weeks ago
https://wordpress.org/plugins/gtm-server-side/
Streamline Google Tag Manager data collection with the WordPress GTM Server Side plugin. Enhance tracking accuracy, optimize data quality, and improve privacy compliance. Easy setup for advanced analytics.
v. 2.1.24
WordPress ≥ 5.2.0
PHP ≥ 7.0 ?
5 / 5
Free / Paid
Unlock the Power of Server-Side Tagging with WordPress GTM
The WordPress GTM Server Side plugin empowers you to seamlessly integrate Google Tag Manager (GTM) directly into your WordPress website's backend. This powerful tool allows you to implement tags and track user interactions without relying on browser-side JavaScript, enhancing data accuracy, privacy, and performance.
Key Benefits:
- Enhanced Data Accuracy: Eliminate the inconsistencies and errors that can arise from client-side tracking methods, ensuring reliable data collection for your marketing efforts.
- Improved Privacy: By reducing the reliance on browser-side scripts, you can enhance user privacy and comply with data protection regulations more effectively.
- Increased Performance: Server-side tagging significantly reduces the load on your website, improving overall performance and user experience.
- Enhanced Security: Eliminate the risk of malicious scripts interfering with your tracking, ensuring the integrity of your data.
- Flexibility and Control: Gain complete control over your tracking implementation with the ability to manage tags and triggers directly on your server.
Features:
- Easy Configuration: The intuitive interface allows for straightforward integration of GTM into your WordPress site.
- Tag Management: Create, configure, and manage tags for various marketing and analytics platforms directly from your WordPress dashboard.
- Trigger Management: Define triggers based on user interactions and website events, ensuring accurate data capture.
- Variable Management: Access and utilize variables such as user information, page details, and event data for enhanced tracking.
- Real-time Data Collection: Collect data immediately upon user interaction, eliminating delays associated with client-side tracking.
By adopting server-side tracking with the WordPress GTM Server Side plugin, you can achieve a higher level of data quality, privacy, and website performance while maximizing the effectiveness of your marketing campaigns.